DIFFERENTIATING YOURSELF IN A HIGHLY COMMODITIZED WORLD
Nowadays in business, the goal is to not just become memorable, but indelible. When leveraged properly, the online media— specifically, LinkedIn—can energize and elevate your personal brand, frame you as a thought leader, and enable you to generate business opportunities that might otherwise not exist.
The key to winning business in today’s Digital Age comes down to representing yourself well, connecting with the right people, and applying information gleaned online to real-world scenarios. The challenge lies in crafting a remarkable, high-impact LinkedIn profile that gets you found, differentiates you from your competitors, and brands you as the logical choice to sell the product, provide the service, or get the job.
During this informative and thought-provoking session, JD Gershbein will provide a 360-degree overview on the importance of personal branding (with emphasis on LinkedIn), and illuminate specific, battle-tested strategies that will build your brand, enable you to connect with the right people, and drive real-world business results.
Specific topics include:
♦ How to develop, best convey, and amplify your personal brand
♦ How to position your LinkedIn profile for maximum visibility
♦ How to create an online presence that boosts engagement
♦ How to form and leverage a cohesive, tightly-knit professional network
♦ How to boost engagement with prospects, influencers, and decision makers
♦ How to manage your time effectively by using LinkedIn
♦ How to incrementally build a LinkedIn approach that works for you
♦ How to establish thought leadership in your industry or market
*Event 1 of 2. Attend and Receive $25 off upcoming branding workshop
7:30 AM – 10:30 AM
The Workshop will be hands-on with headshots available and learning how video can help promote your business.
www.owlishcommunications.com | e-Mail: [email protected] | Twitter: @jdgershbein